We are delighted to announce the sponsors and partner of ITB Buyers Circle 2017:

The Sundance Travel Group, powered by LATIF Group is the Leisure Destination Partner of ITB Buyers Circle & Speed Networking.

Private investments in Egypt are still the main driving force in a tourism industry!

With tourism investments volume of approximately 3 Billion USD, the LATIF Group is one of the leading brands in the Egyptian real estate and tourism industry. The Sundance Travel Group is the member of the LATIF Group and acts as a marketing and promotional arm of LATIF Group´s tourism investment portfolio. Sundance Travel Group is a catalyst between Latif Group and its partner worldwide; from retail agents to leading tour operators aiming for optimizing sales for its hotel brands; Rixos, Ritz Carlton and Tirana in Egypt.

The Sundance Travel Group´s main task is to welcome more tourists in the diving destination, congress and UNESCO Peace Town on the Red Sea as well as in the North Coast. With the beginning of the season, Sharm El Sheikh will once again attract more sun-drenched holidaymakers, who also appreciate a well-balanced value for money as well as culture and comfort.

The total portfolio of the LATIF Group comprises currently five hotels in operation.
In Sharm El Sheikh alone, three other big hotel projects of the LATIF Group are to be completed by 2021.

In operation
Sharm El Sheikh;
Two 5 star deluxe hotels under Rixos management and two 4 stars hotels with ultra –inclusive concept are waiting for guests with high demand;

  • Rixos Seagate Sharm 5 star deluxe resort hotel with its own coral reef
  • Rixos Sharm El Sheikh 5 star deluxe in the Nabq Bay with its pool suites
  • Tirana Island View 4 star resort with ultra-inclusive concept
  • Tirana Garden View 4 star resort with ultra-inclusive concept

Egypt´s North Coast
In this dreamlike environment, some very attractive hotel facilities have already been created, including Rixos Alamain, the 5 star deluxe resort from the LATIF portfolio, which guarantees a relaxing and unforgettable holiday.

Upcoming big projects (currently under construction):
The Rixos Seagate Sharm will be expanded and opened in April 2017. Here will be   the largest aqua park in Sharm El Sheik.

Tirana City Project is another ambitious project of the LATIF Group. On an area of 600,000 m², a huge hotel complex with 4000 units is to be built and opened in 2020. A total of three 5 star hotels with a sea view are to be connected by a tunnel and offer the ultimate experience for the visitors.

The two 4 star hotels currently in operation Tirana Island View and the Tirana Garden View are to be rebranded in 2021 to the Ritz Carlton.

The ambitious LATIF Group has just signed agreements for further projects; a new Rixos 5 star luxury resort in Hurghada (Sahl Hasheesh). Three Nile Cruise Ships for high-end tourism shall round up the product portfolio.

Visit us at www.sundanceegypt.com or personally at Marshall House to find out more.

We are looking forward to welcoming you!

Europcar: ITB Buyers Circle Shuttle sponsored by EUROPCAR

Europcar is the leading car rental company in Europe and is one of the top 3 companies in the industry worldwide.

With a presence in over 140 countries, Europcar has one of the best car rental networks. In Germany alone, the company offers the best availability thanks to more than 550 locations, many of which are open around the clock.

For its customers, Europcar provides a comprehensive and high-quality range of services that meet their individual mobility requirements. The modern state-of-the-art vehicle fleet reflects the company’s high quality standards and covers all categories from city speedsters, luxurious saloons, vans and trucks.

The company offers both short-term and long-term rental options. This allows Europcar customers to enjoy a vehicle suitable for their needs with all the additional services they require at the desired time and in the selected location.
For further information please visit www.europcar.com, contact us by phone +49 (0)40 / 520 18 8000 or visit one of our Europcar locations.

ITB Berlin

One world. One industry. One trade show. Welcome  ft he World’s Leading Travel Trade Show

Experience the whole world of travel at ITB Berlin – all in one location: Countries, cities and regions, tour operators, online booking portals and hotels, and many other service providers from over 180 countries present their products and services.

“Experience & Experts” is the core of the ITB Berlin brand: The World’s Leading Travel Trade Show promises every participant an enriching experience – encounters with people from all over the world, and valuable first-hand knowledge through personal interactions with international professionals.

Find out more at www.itb-berlin.com

ITB Asia

Every year in October the three-day trade show and top-class convention takes place in the Marina Bay Sands in Singapore.

With over 800 exhibitors from over 70 countries, and a total of 9,650 participants from 110 countries, the convention-trade show sets trends  for the  Asian Travel Market.

Find out more at www.itb-asia.com.

ITB China

In May 2017 ITB China celebrates ist world-premiere in the vibrant metropolis of Shanghai. The three-day trade fair takes place every year and is being accompanied by a strong conference programme.

The whole event is completely focussing on business and developments of China‘s travel market.

Find out more at www.itb-china.com.


BITB (Bharat International Tourism Bazaar)  the first pure outbound show of the  Indian market, held in New Delhi from 21st to 23rd September, 2017.

This new trade show will focus on the Power  ft he Indian Traveler and is organized by Cross Section Media. Ist premiere had been in 2016.

Find out more at www.bitb.org.



Would you like to present your brand to top decision makers?

Profit from contacts to our members, various advertisement options, national and international media-coverage – become sponsor of ITB Buyers Circle 2018!

We are looking forward to hearing from you: itbbuyerscircle@messe-berlin.de